the dawn of a nüe day

you wake up, the sun is shining, and it’s that perfect kind of morning where you stretch out in bed and feel oh-so-good, because you slept really well. that’s the world we envision and the quality of sleep you get with nüe by Novaform™.

the dawn of a nüe day

you wake up, the sun is shining, and it’s that perfect kind of morning where you stretch out in bed and feel oh-so-good, because you slept really well. that’s the world we envision and the quality of sleep you get with nüe by Novaform™.

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we’re nüe, but our parents, Novaform, have been doing this for awhile. honing the sleep craft for over 15 years, they taught us almost everything we know. we stood on their shoulders, combining designs for dependable support and comfort, with features that are increasingly relevant in our homes, like antibacterial protection and cooling power. we design them with environmentally conscious materials, tested for durability and made right here in the USA.

next level comfort

next level comfort

personalized picks for extra cooling, plush comfort or advanced support. designed with motion isolation and pressure relief for deep beauty sleep.

designed for durability

designed for durability

made with USA-made CertiPUR-US® certified foam and rigorously tested to safety standards, so you can relax in reliable comfort.

clean & protected

clean & protected

antimicrobial and hypoallergenic protection helps manage germs and allergens. gentle on skin and keeps your sleep space refreshed.

earth friendly

earth friendly

no heavy metals, no phthalates, low VOCs and no ozone depleters. made with GRS-certified recycled materials to keep the earth beautiful.

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and to all that, we added our own unique style. our detailed covers are carefully crafted with beautiful patterns and colors, because looking at your bed should make you as happy as sleeping in it.

the nüe by Novaform™ collection is designed to comfort your body, protect your sleep space, and bring joy to every minute you spend in bed – giving you the rest and renewal you need to be the best version of you.